Intervention Strategy
Designing winning intervention for women’s economic empowerment
The WIN program was set up in Mozambique to advance women’s economic empowerment (WEE), especially among women entrepreneurs, using a Market Systems Development (MSD) approach. MSD programs work with market actors (private and public sector) to design and test ways to improve the functioning of a market for the benefit of a specific target group – in this case, low-income women. A key part of that process is designing an intervention – a program to support a change in practice – to be tested by our partners. This guide lays out how to develop an intervention strategy, and was created to help other MSD programs working in the area of WEE to design impactful interventions. The guide is part of a four part series on designing, implementing and monitoring impactful MSD programs to advance WEE. The four chapters are: Sector Selection and Analysis, Partner Selection, Intervention Strategy (this tool) and Monitoring, Learning and Evaluation.
