When the first cases of COVID-19 emerged early last year, the phrase “Stay Home, Stay Healthy” took on new meaning. But for many women around the globe, “staying home” was not a pre-pandemic choice, and it will remain a reality long after the health crisis is over. Learn how TechnoServe is working to find and implement solutions that free up time for women to pursue their economic dreams outside of the home.
In Mozambique, TechnoServe is using digital training to help entrepreneurs keep their small businesses alive during COVID-19. Read how Rita Sitóe and her daughter are using technology like WhatsApp to gain the knowledge to power through the pandemic.
For over 50 years, TechnoServe has helped hardworking women and men in the developing world gain the skills, connections, and confidence to create self-sustaining businesses and build a path out of poverty. In 2020, we asked a few of these farmers and entrepreneurs to share how the COVID-19 pandemic has impacted their lives and how they are coping with its effects.
In Cabo Delgado, Mozambique, agri-entrepreneurs like Helena and Amândio are seeking to lift themselves out of poverty by expanding their businesses. But even good market opportunities, like poultry production, can pose challenges when entrepreneurs lack the technical knowledge to run enterprises successfully. TechnoServe’s Catalisa program teaches small-scale poultry producers how to profitably produce chickens for the live market through hands-on training and one-on-one coaching, enabling them to expand their production and earn higher incomes.
In Palma, a rural town in northern Mozambique, young people often struggle to earn a living outside of basic fishing and farming. Entrepreneurship offers a promising solution. After participating in the Catalisa Youth program and business plan competition, Folai Andeni and Fazira Nassoro each began testing their own business ideas and have already begun reaping the rewards.
When the COVID-19 crisis hit Mozambique, many women entrepreneurs like Catarina Bié struggled to keep their businesses afloat. Recognizing the importance of continuing to support entrepreneurs during this difficult time, but wanting to do so safely, TechnoServe adapted its usual in-person training program to a digital format using WhatsApp.
Like many other micro-retailers in Mozambique, Juliana Mário has seen her sales decrease because of the COVID-19 pandemic. However, with the support of TechnoServe’s Business Women Connect team, Juliana has learned how to keep her business open and maintain her livelihood through these difficult times.
In a time of crisis, soybean is providing farmers in the Cabo Delgado province of northern Mozambique with income ahead of their normal cash crops. With funding from the Embassy of the Kingdom of the Netherlands, TechnoServe’s ProSoja program is helping smallholder farmers in this area profit from soybean production for the first time.
In Mozambique, micro-retailers provide essential food and household goods to consumers. However, these entrepreneurs are facing new challenges as they try to adapt to the impact of COVID-19. TechnoServe surveyed micro-retailers to identify their biggest challenges in this changing environment in order to shape an effective response.
Soon after opening her takeaway business in Maputo, Mozambique, Anabela Amosse realized that she was losing potential customers who could only pay using a mobile phone-based service. Seeing an opportunity to earn additional income and reach new customers, she decided to become an agent. Through her participation in a TechnoServe entrepreneurship course, Anabela learned how to best manage both businesses, increasing her overall income by 220%.
