Bruce McNamer

A farm can change lives at a household level. A business can improve a community. But having a real impact on the lives of significant numbers of families requires change at the industry level.

Joska Aweko’s life has been indelibly affected by conflict in northern Uganda. But peace has returned in recent years, and with it, the opportunity to rebuild.

Even in the poorest of countries, business opportunities exist. People have demand for goods and services, and they have the potential to supply them. All too often, though, markets in these countries fail.

Last year, TechnoServe began the process of examining and redefining our brand. Today, we launch our 2011 Annual Report, where we share the first elements of this effort – the new vision and mission statements.